ADWORDS TRAINING FOR RETAILERS
Have you taken the decision to manage your retail Adwords Campaign in-house?
In order to produce the most effective results through your Adwords Campaign you must stay one step ahead of your competition and ensure you take every opportunity available to your retail business to ensure;
- your keyword bidding remains competitive
- your advertising hits your target market
- you differentiate between 'buyers' and 'browsers'
- your landing page layout ensures your visitors find exactly what they're looking for
- your Ad campaigns are organised correctly to deliver the right ads to the right users
- you understand the true effectiveness of your Adwords Campaign
- using Google's new Shopping campaigns
- maximising your data feed into Google Adwords
It can be a long and very tough process. You need to arm your retail business with the expertise needed to drive down CPC's to maximise every opportunity to deliver your Adwords advertising to your target audience.
A poorly structured campaign can waste your budget up to 85%! ... and it's not an uncommon practice for retailers who are simply too busy to build organised cost-effective campaigns.
I work with a wide range of retailers who manage their Adwords accounts in-house. Whether you're looking to train up new recruits, place current staff in charge of your Adwords Management or even build new departments to ensure your campaigns are giving the attention they require, my Adwords Retail Training Programme can help you achieve the results your business requires.
Find out how I can help your online retail business boost sales through Adwords;